3D Renderings: Understanding the Contrast of Expectations vs Reality
As technology continues to advance, its marketing possibilities continue to increase. There's a reason 3D rendering market is expected to quadruple to $6 billion globally within the next six years. A...
Core Elements to Improve the Meeting and Event Planning Experience
As I speak with meetings and events professionals, there are a few core elements that come up time and again. These elements demonstrate the dedication and hard work that’s going into event and...
Convention Centers Exploring Virtual Reality – The Event Tech Frontier
This Post Initially Appeared on IAVM Virtual reality is certainly one of the new kids on the technology block, and an extremely intriguing one at that. The utility and potential of VR is a relatively...
Convention Centers Using Virtual Reality as a Sales Tool
The buzz around virtual reality is drawing attention worldwide, which begs the question for convention center professionals: How can I incorporate this modern technology into our marketing efforts?...
The Convention Center Industry is Advancing Fast
Here are a few of my big take-aways from the event IAVM’s International Convention Center Conference (ICCC) in Pasadena: The Guest Experience is Driving Tech The convention center industry as a whole...